role of intermediaries in online travel agencies Dissertation

WEST BENGAL UNIVERSITY OR COLLEGE OF TECHNOLOGY

SUMMER JOB REPORT

ON

ROLE OF INTERMEDIARIES IN TRAVEL & TOURISM MARKET

AT

ENJOYMENT AND LIFESTYLE INFORMATION SOLUTIONS PVT. LTD. (LLIS)

BY

JITENDER SINGH

WBUT Regn No .: 121360710032 of 2012-2014

WBUT Spin No .: 13600912032

ARMY COMPANY OF MANGEMENT, KOLKATA

one particular

CONTENTS

FACTS

PAGE Zero

Certificate coming from Guides

5

Acknowledgement

a few

Executive Summary

6

CHAPTER-I

The Company

1 ) 1 Organization Profile

eight

CHAPTER-II

The Project

installment payments on your 1 Goal and Scope of Research

16

installment payments on your 2 Technique

22

CHAPTER-III

Collection and Data Analysis

3. one particular Data Collection

24

three or more. 2 Data Analysis

25

CHAPTER-IV

Findings and Tips

4. you Conclusion

46

4. a couple of Constraints and Limitations

47

4. three or more Recommendations

twenty four

BIBLIOGRAPHY

forty-nine

ANNEXURES

fifty-one

2

3

4

ACCEPTANCE

The job undertaken by simply me within my summer internship in HolidayIQ is not my personal accomplishment rather can be viewed a summation of various indirect and direct co-operations that I received from different folks during my summer season training. Ahead of I check out express my gratitude to all, I would like to thank to almighty while using grace that I have completed my task successfully.

Within my very first example, I would like to thank exterior guide, who provided advice and support I needed in completing my project.

I will remain extremely obliged to Prof. Madhuchhanda Karmakar (Faculty, Army Company of Management) my inside guide in this project, whom guided me throughout the project. His assistance and suggestions were important for the completion of this project. I am also thankful to my friends for their continuous support during the project. JITENDER SINGH

AIMK

MBA-16

5

EXECUTIVE SYNOPSIS

India's travel industry is usually experiencing a very good period of expansion, driven by the burgeoning Indian middle class, growth in high spending foreign vacationers, and matched government promotions to promote ‘Incredible India'. The tourism industry in India is significant and attractive, and the region is fast becoming a major global destination.

Tourism has now turn into a popular global leisure activity. In 2011, there was over 922 million foreign tourist landings, with a growth of 1 . 9% as compared to 2011. International travel and leisure receipts grew to Rs 64000 billion dollars in 2011, corresponding to an embrace real terms of 1. 8%. India's travel and tourism industry is one of the most lucrative industries in the area, and also credited with adding to a substantial amount of foreign exchange. This is illustrated by the fact that during 2010, four , 000, 000 tourists frequented India and spent Rs 580 billion dollars. Tourist arrivals are expected to increase by simply over 22% per year through till 2010. In this job the great emphasis is given within the valuation of competitive durability of HolidayIQ, an online travel around company. I am hoping HolidayIQ, can recognize this kind of as well as take more references from this job report. The main objective of the project is usually to find out the competitive good thing about the company in relation with its competition. After studying feedback the conclusion has been built that Delhi is one of the potential market pertaining to travel sector but organization has to provide special emphasis on advertising and promoting their particular offerings in order to make people even more aware about this.

6

PART 1

THE ORGANIZATION

7

1 ) 1 ORGANIZATION PROFILE

LAUNCH

LEISURE AND LIFESTYLE INFORMATION SERVICES PVT. LTD. (LLIS)

is the

authorized name of Holidayiq. HolidayIQ is India's first travelling community in which holiday goers talk about information to travelers regarding the holidays they will took. Other holiday goers employ this information shared by travelers to make their particular holiday ideas. HolidayIQ, India's largest travelling and vacation information site announces a list of the 5000th Indian resort in its databases. This consolidates HolidayIQ position as the most...



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